AfriFest by APNET

Work-Study & Personal Project

2026

A promotional campaign was developed from the months of April 2026 to July 2026 for the purpose of advertising AfriFest: Taste of Cincy, an annual festival celebrating African culture and cuisine. Under the direction of the African Professionals Network, a local non-profit partnered with the University of Cincinnati and the 1819 Innovation Hub, a series of posters, social media posts, signage, and other materials were developed through iteration and critique. These materials and their designs are created with a respect to a branded identity curated specifically for AfriFest and its related events.

PROCESS WORK: site map

Text regarding initial map (2025), needs & directions from APNET, early work (collecting icons, determining spatial details, viewing the site & taking pictures)

Text regarding early work and iterations

Text regarding final iteration & updates

FINAL site map

Text regarding final site map

PROCESS WORK: POSTERS & SOCIAL MEDIA MATERIALS

Text regarding phrase selection and planning for typographic composition

Text regarding early iterations and refinements

Text regarding final result of typographic composition

FINAL TYPOGRAPHIC COMPOSITION

Reflection on assignment

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